Marks & Spencers The Art of Christmas
Agency
RKCR/Y&R
Directed
Sam Brown
Production Company
Rogue Films
Asylum Supervisor
Mark Curtis
For this stylish ad, we produced a giant handbag and bottle of perfume, along with a large array of over sized christmas baubles.
The hand bag was pattern cut in leatherette and stitched together accurately to maintain the scale. The metal trim was scratch built from welded angle extrusion, polished and lacquered.
The perfume bottle was constructed using perspex vac forms from a CNC’d tool. The golden label was vac metalised to give a mirror gold finish.
A complicated organic pattern had to be carefully placed over the giant baubles that were made from perspex spheres. Metallic vinyl was cut using a computer controlled plotter to keep the scale accurate.