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BA Fly Well

Agency

Ogilvy One

Motion Director

Sean Pruen

Working closely with the motion control camera team, Asylum developed the look of flowing silks with the help of wire rigging and carefully placed stands.

The challenge lied with keeping all personnel completely clear of the high speed circular camera rig, whilst it travelled at 5 metres per second. The rigging had to be completely free standing and contain the motion of the silks exactly where the director wanted them to be.

We also provided an adjustable holding rig for the actress. This had to be comfortable, but unobtrusive to the camera as this would be removed in post-production. As little work as possible was needed to be made for this process.

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